Hi I’m Scott.
I’m a forward thinking and self-motivated London-based entrepreneur, specialising in menswear design, social marketing and branding.
I studied for a BA in Creative Design, Marketing & Advertising at The London College of Communication (U.A.L.), here I developed and honed my initial understanding of the creative process of design and applied thinking as well, as the strength of various medias to convey the project/message. Making use of these tools since then has given me the ability to define and create identifiable brands across projects I’ve been involved in. After graduating from L.C.C., I moved to Amsterdam, I joined up with one of the leading creative agencies, Nothing. Upon my return, I chose self-employment in fashion, design and marketing, which now forms my working life.
On any one day I could be working on designing the next collection piece for the Scott Fraser Collection, shooting social media content for diverse range of brands, sourcing and selling vintage clothing or djing at various clubs in London and across Europe.
I pride myself on my ability to read groups/individuals characteristics, be it fashion tribes, trends, lifestyle choices or ideologies. Taking from what I see around me, I create products with an almost obsessive attention to detail, imagining clothing collections, forming consultation material or shooting image/video in response. I have a genuine interest in understanding and creating relationships with people and constantly aim to learn more.